by Lisa Maier | Apr 3, 2013 | Digital Marketing
“Storytelling” has become a word that has found it’s way into the business world. And though storytelling has been around for ages, only recently has the business community recognized the effect of strategic storytelling. Today storytelling is used...
by Lisa Maier | Mar 12, 2013 | Search Engine Optimization
How can my website get more traffic? This is probably the most asked question in the internet marketing space. Even more important than rankings, traffic is one of the most sought after metrics for internet marketers and website owners alike. In this post, I will show...
by Lisa Maier | Feb 22, 2013 | Social Media Marketing
February being the “month of love” has made me reflect on how we communicate love for customers and potential customers in marketing. If you’ve read anything in way of marketing over the last year, you’ll remember how much of the focus of marketing has moved...
by Lisa Maier | Feb 10, 2013 | Conversion Rate Optimization, Website Management
The volatility of the global marketplace; the economy, terrorism, political corruption, corporate scandals, scam artists, and more have left us feeling uncertain, unsafe and not knowing who to trust anymore. People only want to buy from companies that have credibility...
by Lisa Maier | Jan 28, 2013 | Business Strategy & Process, Digital Marketing
Most of us in marketing realize consumers have grown more and more empowered in the internet age, meaning traditional sales and marketing mediums are becoming less and less effective. To compete in this environment, businesses need to change their methods from...
