by Lisa Maier | Jul 19, 2013 | Website Management
If you run an eCommerce store, or have considered starting one, then you no doubt understand the many challenges that accompany running an effective eCommerce store. From ensuring your products are properly described, the checkout experience flows smoothly, to...
by Lisa Maier | Jul 19, 2013 | Digital Marketing
Have you recently been hit by the big, bad Penguin? Or are you just curious as to how a website could recover from an algorithmic penalty? Either way, this article should shed light on how a website can begin its journey to recovery in the eyes of Google. First, let’s...
by Lisa Maier | Jun 17, 2013 | Search Engine Optimization
Is the term Search Engine Optimization (SEO) confusing? Are you not really sure what it means? SEO can be very complex and hard to understand or explain. I was enlightened this past week when Zain, our Director of SEO, simply explained that website SEO is just like...
by Lisa Maier | May 27, 2013 | Search Engine Optimization
For most people, the 23rd of May was just another Thursday. Everyone was waiting for Friday and the long weekend ahead. For internet marketers, the 23rd was marked by another infamous Google update; Penguin 2.0. The new update (humorously labeled after a black and...
by Lisa Maier | Apr 25, 2013 | Social Media Marketing
What Is It And Why You Need To Harness It Sociology 101 And The Fond Recall of Simple Social Network Maps I will start with a confession: I always wanted to be a sociologist but never could see how to make an interesting, non-academic career out of it. Yes, that...