by Kim Figor | Jan 11, 2021 | Business Strategy & Process
B2B selling has become more challenging. Some of the challenges include new purchasing habits, changing markets, and aggressive growth goals. Currently, salespeople are finding it had to keep up with the pace. Sales organizations are trying to make sure the reps are...
by Kim Figor | Nov 30, 2020 | Digital Marketing, Social Media Marketing
Social media has become an essential part of digital marketing. When marketing your brand using Twitter, you will witness numerous benefits since you can easily reach out to millions of prospective clients globally. If you are not utilizing social media marketing, you...
by Kim Figor | Oct 12, 2020 | Digital Marketing, Search Engine Optimization
The term technical SEO audit alone might be enough to make the average business owner or marketer pause. If you run across the term while looking for ways to improve the performance of your business website, the good news is that it might be exactly what you need. ...
by Kim Figor | Sep 3, 2020 | Analytics & Data Management, Artificial Intelligence
From time to time, team members will share their views stimulated from a piece by an industry thought leader. Here, our Director of Paid Marketing, Kim Figor, discusses a Forbes. article by Forbes Councils Member, Anna Luo “3 Steps to Using Automation to Keep...
by Kim Figor | Aug 24, 2020 | Paid Digital Advertising, Search Engine Marketing
As most, if not all, marketers know, successful paid search campaigns, are only possible by getting the right message to the right audience at the right time. So, where do you start when your campaigns are not successful? That depends… but for this article, we will...