by David Alten | Jan 14, 2020 | Digital Marketing, Email Marketing
From time to time, team members will share their views stimulated by content from an industry thought leader. Here, our Project Manager of Web Development, Irina Boudreau, discusses an article by Rimma Sytnik at ConversionXL, “Cold Emails: Can They Work, Or Are They...
by David Alten | Dec 27, 2019 | Reputation & Customer Loyalty
Every business, regardless of its size, needs to worry about its online reputation. In many ways, your internet presence is the new first introduction for your company, and you do not want it to be a negative one. More consumers than ever before are searching to see...
by David Alten | Dec 23, 2019 | Digital Marketing, eCommerce, Website Management
We all remember a time when using your mobile device to browse websites was needlessly painful, slow, and kludgy. Whether it’s buttons that were too small to click or text that scrolled off the side of the screen, it’s a wonder that we didn’t all...
by David Alten | Nov 15, 2019 | Business Strategy & Process, Digital Marketing, Website Management
From time to time, team members will share their views stimulated by content from an industry thought leader. Here, our Project Manager of Web Development, Irina Boudreau, discusses the recent article by Peep Laja at ConversionXL, “8 Web Design Principles to Know in...
by David Alten | Nov 11, 2019 | Analytics & Data Management, Artificial Intelligence
With the influx of AI and big data, marketers now have powerful analytics tools at their disposal. Data-driven insights are used to enhance marketing efforts at every stage of the marketing funnel, with one of the most effective ones being predictive analytics. ...