by Lisa Maier | Sep 22, 2010 | Search Engine Optimization
On the surface it always seems better to be on top. We want to win, to be the best, and having our business highest ranking on the search engine results page feels great. But remember why you created an online presence in the first place: Leads and conversions. You...
by Lisa Maier | Sep 21, 2010 | Search Engine Marketing
Quality score is a grade or rating you receive from search engines that represents how relevant the relationship is between your keywords, content, URL, and the user experience as shown by the click-through rate. A good quality score can lower your costs and increase...
by Lisa Maier | Sep 20, 2010 | Human Interest
In 2001, a young man by the name of Paul Schmidt experienced his first epileptic seizure. He was 15 years old. He was diagnosed with juvenile myoclonic epilepsy. For six years Paul fought the good fight to lessen or eliminate the seizures, from taking various...
by Lisa Maier | Jul 27, 2010 | Digital Marketing
The lazy days of summer are fast coming to an end. Vacations are just about over, the kids will be returning to school…in short, it is almost time for the autumn selling season. The question is: will your business be poised to capture a burst of year end revenue...
by Lisa Maier | Jun 14, 2010 | Digital Marketing
This is the second part of our series, which attempts to help clear up the world of search engine marketing. There are many words, terms and acronyms used in the SEM industry. We want to make sure you understand you marketing program and make the best decisions...
