by Lisa Maier | Nov 17, 2010 | Business Strategy & Process, Digital Marketing
The Energy Industry has been dominated by large corporations for the last 5 decades. However, due to continued legislative development, smaller energy companies are emerging and providing consumers with alternatives to what has “always been”. One of the...
by Lisa Maier | Nov 16, 2010 | Human Interest
Given that next week is Thanksgiving, we at DirectiveGroup want to express our gratitude for the opportunity to serve you, our clients, in your goals to achieve powerful online marketing results. At DirectiveGroup we truly aim to serve you and not just fulfill a...
by Lisa Maier | Nov 15, 2010 | Website Management
Earlier this month Google launched a new feature of their search product, Instant Preview. This is a quick display of the cache (stored) image of the page Google has on file. This instant preview allows a user to see the site before they click on the link to it. So...
by Lisa Maier | Nov 12, 2010 | Social Media Marketing
When thinking about Social Media Marketing (SMM), many entrepreneurs and marketing directors of small and mid-sized businesses see a time vacuum. In fact, SMM can drain a lot of time if you don’t know how to manage it. One of the vital keys to effectively...
by Lisa Maier | Nov 11, 2010 | Search Engine Optimization
Most entrepreneurs have at least heard the terms Search Engine Optimization (SEO) and Social Media Marketing (SMM), and have some desire to leverage them to bring their business to new, otherwise untapped, markets. What exactly are these two marketing strategies, and...
