by Lisa Maier | Jan 19, 2012 | Search Engine Marketing, Search Engine Optimization
2012 – This is your year to experience abundance in the ROI of your online marketing efforts. Of course, there are many factors that will contribute to the success or failure of a paid search campaign. This is the first of several upcoming articles that will provide...
by Lisa Maier | Jan 12, 2012 | Search Engine Optimization, Social Media Marketing
We’ve discussed in the past how we expect social signals to influence search results in the near future. In the middle of 2011 Bing integrated Facebook signals as part of its algorithm. Announced yesterday, Google is now counting Google+ as part of their metrics when...
by Lisa Maier | Jan 6, 2012 | Email Marketing, Search Engine Marketing, Search Engine Optimization, Social Media Marketing, Website Management
No matter what industry you are in, generating sales leads is critical. Every business sells something and whether it is a service or a product, you need to constantly generate leads that will transition into clients. What Is A Sales Lead? A sales lead is a person who...
by Lisa Maier | Dec 22, 2011 | Search Engine Marketing
Tooltip Text Google is always adding or changing something and for the casual user most of the changes go unnoticed. However, the advertisers, webmasters and business owners are always trying to find a secret tip or magic bullet to give them an advantage over the...
by Lisa Maier | Dec 15, 2011 | Digital Marketing, Search Engine Marketing, Search Engine Optimization, Social Media Marketing, Website Management
Landing pages have been around for over 20 years. Even though the primary purpose of a landing page has not changed over time, the attributes that have turned viewers into converters has changed. This article will provide you with some landing page best practices to...
