by Lisa Maier | Jul 7, 2016 | Social Media Marketing
From time to time, team members will share their views stimulated from a piece by an industry thought leader. Here, our Digital Marketing & Web Development Strategist, Johanna Mateo, discusses an article by Social Media Examiner, “5 Ways to Improve Customer...
by Lisa Maier | Jun 19, 2016 | Business Strategy & Process
Because of today’s uncertain economic condition, most folks have learned to live their lives with a little more intent. That could come in the form of fixing broken items instead of throwing them out, keeping the same car just one more year, or – believe it or not –...
by Lisa Maier | Jun 10, 2016 | Email Marketing
Email marketing is here stay. It has been around for a couple of decades and is not going anywhere. Email marketing has become so important that businesses rely on it as it play a stake is the success or failure of an online business. Most online marketers focus on...
by Lisa Maier | Jun 4, 2016 | Business Strategy & Process, Digital Marketing
Hint, hint: It’s about planning. In a previous blog, Marketing Definitions 101, one of DirectiveGroup’s team members wrote an article that discussed the differences between various marketing terms – as we use them – in an attempt to call out more...
by Lisa Maier | May 21, 2016 | Email Marketing
As you may already know, an effective email campaign can create a deep relationship with your audience. This type of communication can penetrate your niche and build trust. But something you may not have known – according to a 2015 survey by Adobe, the average...
