In a previous blog, we discussed the importance of having a good social media marketing strategy to engage authentically with your connections. To continue the topic and emphasize that...
From time to time, team members will share their views stimulated from a piece by an industry thought leader. Here, our Director of Social Media and Content Marketing, Michelle Keyser, discusses a podcast by Jerod Morris and Jon Nastor,“ When Is the Right Time to...
From time to time, team members will share their views stimulated from a piece by an industry thought leader. Here, one of our Digital marketing strategist, Mark Bowens, discusses the recent updates to Google’s algorithm, “Penguin 4.0: what does it mean for SEO...
From time to time, team members will share their views stimulated from a piece by an industry thought leader. Here, our CEO, Lisa Maier, discusses the MITSloan Management Review article by Catherine Bailey and Adrian Madden,“ The Five Qualities of Meaningful Work”. My...
In 1938 the Fair Labor Standards Act was passed to make a typical workday more tolerable. Prior to that, a typical workday was 11-16 hours long. The FLSA made the eight-hour work day and 40-hour work week the standard. In addition, economists predicted time spent with...
Everyone agrees that growing revenue and handsome profits are key indicators of a thriving business. But how those numbers are achieved reflects sustainability… or lack thereof. If, for instance, you have high productivity, it reflects efficient resource usage and...
You may consider stealing your competition’s customers to be a little cheeky. But, did you know General George Patton Jr.’s favorite saying is said to be, "Audacity, audacity, always audacity." You’ve got to be audacious to get your share of the pie. Your job is to...
