With the explosive growth of new online marketing channels, the idea that press releases may be important to your integrated marketing plan seems preposterous at first glance.. After all, press releases conjure up outdated images of newspaper reporters and public...
The internet wasn’t created just to pass around cute cat pictures and silly songs: The Internet was created to ease communication between government, the military and major industrial suppliers. Today’s internet is still an effective way make connections...
Studies show that the average person reads only 28 percent of the words on a typical webpage. Customers are looking for the information they want, and if they aren’t able to find that information quickly, they will go to another site. However, the hard statistics and...
Traditionally, productivity tips come in the form of creating a better to-do-list. We’re not going to do that today, I promise. List are important, but being a productive business person entails so much more. Things like managing your environment and energy reservoirs...
Your website has an expiration date. When your site first goes live you won’t know when that expiration date is. However, just like a home’s interior, time passes and design evolves. The burn-orange shag carpet popular in 1970s living rooms seems straight out of...
