Looking to boost your B2B business’s online presence? With over 700 million users worldwide, LinkedIn is a goldmine for marketing opportunities. As a social networking platform, it...
The volatility of the global marketplace; the economy, terrorism, political corruption, corporate scandals, scam artists, and more have left us feeling uncertain, unsafe and not knowing...
Over the last couple months, I’ve seen several articles, from various sources, alluding to or even bluntly stating that the Google Adwords QS (Quality Score) should be completely ignored...
Most of us in marketing realize consumers have grown more and more empowered in the internet age, meaning traditional sales and marketing mediums are becoming less and less effective. To...
As a marketing professional I get the pleasure of seeing what a lot of businesses do to help promote their businesses. From saturation mailing, to radio spots, to websites, PPC and social...
From my experience, for many companies large and small it is just that. They move forward with well-intentioned but poorly planned websites, pay per click (search engine marketing), search...
When was the last time you were in conversation with an SEO Agency/Consultant or Internet Marketing Firm that “guaranteed” to get you to the top of Google? My guess is it’s not been that...
This is the time of the year when I (probably like most people) reflect back on the past 11 months. I ponder my accomplishments, the goals that fell to the wayside and of course, those...
What is SOLOMO you ask? Great question, it stands for SOcial, LOcal, and MObile, which addresses the addition of local information to the search engines, and is the trend we’re seeing take...
As a marketing copywriter, I have 2 very important goals for every writing project: Educate consumers about the advantages of your product or service and help them understand what problems...
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