When it comes to Facebook marketing, big changes are in the air. Facebook’s Clear History will have a direct impact on marketers; this future addition to the platform will have an effect that will be felt by advertisers. We want to help our digital marketing...
From time to time, team members will share their views stimulated by content from an industry thought leader. Here, our Marketing Strategist, Todd Rader, discusses the recent Forbes article, Content Marketing For Law Firms (Hint: Legal Content Doesn’t Have To Be...
What is Voice Search? Rather than typing, users search online by using their voice to speak their search query on their smartphone or smart speaker. It gives them the freedom to speak naturally to find the products and services they need hands-free . ...
![[Blog Abstract] Average Position – Out with the Old, In with the New](https://dev.directivegroup.com/wp-content/uploads/2019/09/average-position-no-more.png)
From time to time, team members will share their views stimulated by content from an industry thought leader. Here, our Project Manager, Irina Boudreau, discusses the recent article by Jess Armstrong at WordStream, “Goodbye, Average Position: Everything You Need to...
Regardless of niche, most marketing strategies focus on capturing and retaining the customer’s attention. However, very few ever touch upon the experience. Less than stellar customer experience is the biggest threat to any business. Successful brands always...
