While AI is transforming search, traditional SEO remains the backbone of discoverability. In other words, AI is changing how search engines rank and display content, but traditional SEO...
According to Blank, Taylor Swift’s video provide three lessons to help improve and strengthen professional relationships.
As we enter the digital age, it’s become vital for businesses to develop a close understanding of their client’s unique desires, behavior, and demographics. Customer analytics is one of th….
Ranking high in search engine results is about more than just keywords. You’ll get better digital marketing results when you keep abreast of the constantly changing landscape of...
![[Blog Abstract] Applying psychological and art principles to web design](https://dev.directivegroup.com/wp-content/uploads/2019/11/principals-web-design.jpg)
From time to time, team members will share their views stimulated by content from an industry thought leader. Here, our Project Manager of Web Development, Irina Boudreau, discusses the...
With the influx of AI and big data, marketers now have powerful analytics tools at their disposal. Data-driven insights are used to enhance marke ting efforts at every stage of the...
We’re used to using the Facebook pixel to collect data on user’s browsing histories and should users elect to “clear” history, that is about to change. The only question is by how mu….
In a world where brands have mere seconds to capture consumers’ attention, marketers need to find innovative ways to arrest and retain their target audience’s attention. Prior to the...
From time to time, team members will share their views stimulated by a piece from an industry thought leader. Here, our Director of Paid Marketing, Kim Figor, discusses an article from...
When it comes to Facebook marketing, big changes are in the air. Facebook’s Clear History will have a direct impact on marketers; this future addition to the platform will have an...
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